About me

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About me *

A woman holding a pizza in a restaurant with large windows and other diners in the background. Another pizza and a half-full glass of beer are on the table.

It’s me, hi!

Hey, I'm Kristen, a graphic designer based in LA with 11 years into my career. Originally from Florida with roots in the Philippines, I've carried a mix of perspectives with me across every place I've worked. The majority of my experience is in-house, and I’ve been freelancing full time since last year. My work spans brand and digital design, from full campaigns to one-off assets. I often pair it with photography and motion to carry a story all the way through.

I'm currently deepening my focus on branding and design systems. Drawn to the foundational work that helps a brand feel consistent and instantly recognizable.

Outside of client work, I'm usually caring for my plants, spending time with my bunny, or reading on my Kindle.

“One of the things I admire most about Kristen is her ability to thoroughly research and provide examples to guide the team, making sure every campaign was well-informed and aligned with our goals. She played a vital role in creating seasonal campaigns that spanned months, producing multiple assets per week without compromising on quality or creativity.”

— Luis Deniz, Amaze

“Kristen, your work on the college ambassador program is AMAZING! […] I'm well aware how much you're stretched at the moment. I appreciate you SO MUCH! This work is outstanding! THANK YOU.”

— Elena Madrigal, Amaze

Ways to find me.

Ways to find me.